Thoughts, tips and copywriting hacks.
Initially, it's not unusual to struggle with Artist Date ideas (especially if you’re on a budget). But it doesn’t need to be as extravagant as you think. In this blog, I've rounded up some of my favourite Artist Date ideas to accompany The Artist’s Way 12-week course, from cooking with a brand new ingredient to pressing wildflowers.
Read MoreGood news: The right website copy can quite literally work for your business 24/7. Bad news: With the wrong copy, it will be a wanky piece of cyberspace you’ve probably spent a lot of time or money on to make it look nice.
Read MoreIt doesn’t take long to see whether or not a business has what you’re looking for. Nailing your key brand messaging can be the difference between seeming generic or insincere or authentic and totally tuned into your needs.
Read MoreNo pressure or anything, but having website copy that converts is fucking crucial if you want your site to work for you. I’m giving you some of my top tips for whipping up website copy that will leave your dream clients chomping at the bit to work with you.
Read MoreLast year, I sat down with Nikki Cross of THRIVE Life & Business to chat about how I learned to trust my intuition again after years of ignoring it. Tune in for my take on running a business intuitively and the red flags I missed beforehand that led me to burnout.
Read MoreI joined Mark Harris, who runs Enterprise Doctor, to talk copywriting career paths, the biggest mistakes I see businesses making with their website copy, and how to successfully DIY your own.
Read MoreWhat if I told you About pages don't have to be so confusing to write? I've written a fair few over the years, and I've now got a pretty fail-safe formula down that I use to ghostwrite About pages for small-biz founders running service-based businesses. Here it is…
Read MoreWriting your website copy from scratch? It’s not always the right time to hire a web copywriter, so sometimes it calls for a DIY approach. Stop Googling ‘how to write website copy’ and follow these copywriting tips, from SEO to messaging, for a little clarity before you craft.
Read MoreTone of voice affects perception of our ideas, arguments and even our integrity. If we want to be heard, trusted and believed, tone of voice matters.
Read MoreIt’s easy to get wrapped up in the commotion and jump on the blogging bandwagon before you’ve even considered why to start a blog, let alone how. Here are some reasons you might not want to bother.
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